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The art and science of manipulating NBA officials

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Locked on Nuggets Podcast with guest Dr. Travis Heath

2018 USA Basketball Men’s National Team Minicamp Photo by Ethan Miller/Getty Images

In this episode, I am joined by Dr. Travis Heath to talk about Nikola Jokic’s temper, Michael Malone’s responsibility to defend his players, and the tact, timing, and psychology of “working” officials. Dr. Heath has worked in and around the NBA for years as a consultant and had an up close look at how George Karl, Gregg Popovich, and Phil Jackson worked officials before, during,a nd after important games. He talks about the key components of a successful campaign to turn officials in your favor and what he wants and expects from Michael Malone over the next couple of weeks.

We also talk about fostering healthy love of sports in our children, player-media relationship dynamics in the age of social media, and much more. This is the third time Dr. Travis Heath has appeared on my show and every time he has we’ve had a really interesting and unique discussion.